Tinder tests Bitmoji using recently launched Snap Kit

Avatar By Le Williams | 2 years ago

Location-based social search and dating app Tinder will begin testing Bitmoji through its Canadian and Mexican app users, the company announced today.

The new integration comes courtesy of the recently launched Snap Kit, which allows third-party apps to take advantage of Snap’s login for sign-up and features, such as Snap Map and Bitmoji.

In Tinder, users in the test regions will be able to send the Bitmoji to their matches within their chat conversations.

“With our Bitmoji integration, we’re giving users a playful new way to engage with matches. This is just one way we work with partners to add features that encourage users to experiment with more personalized ways of chatting; in this case, it’s the freedom to get creative with avatars,” said Tinder Chief Product Officer Brian Norgard, in an announcement.

For users with access to Bitmoji, the option will appear in place of the emoji button in the chat interface. Pressing the green Bitmoji icon, next to the GIF button, will require the user to tap “Connect to Snapchat” to authenticate. Tinder users can search across Bitmoji collections using keywords in the search box, or tap on the color-coded bubbles that aggregate commonly used Bitmoji expressions like “good morning,” “coffee,” “busy,” and others, according to the Tinder press release.

Tinder has been running a growing number of experiments as of late, having launched tests of things like Tinder Places for finding matches a user may cross paths with. The video feature rolled out globally in early July.

Tinder Online launched globally in September 2017.